Collaborate. Ideate. Communicate.
I’m a dynamic communicator with marketing experience, strong interpersonal skills, and a passion for detail. A high EQ team player, I’m able to distill complex ideas into memorable, digestible terms. I thrive at bringing cohesion to group endeavors and achieving objectives together.
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Iona University, 2017-Present
Assistant Director, Website and Email Marketing (2023-Present)
Digital Analyst (2021-2023)
Web Specialist (2017-2021)
- Manage 1500+ page website in collaboration across 50+ departments.
- Identified rage clicks on key CTA pages and worked with senior web developer to rectify resulting in a +30% increase in engagement rate.
- Created robust CTA sections on program pages resulting in contribution to +20% increase in page views.
- Present monthly website metrics reports to key stakeholders.
- Organize and copyedit weekly University emails to internal audiences.
- Train groups on 25Live calendar system.
- Ensure website meets WCAG 2.0 standards.
Musician (Freelance), 2005-2017
Guitarist, Performer & Educator
- Performed live at various venues throughout NYC and the tri-state area, specializing in jazz and rock styles.
- Provided private and group music instruction to students of all ages and skill levels.
- Led and supported children’s music classes, fostering a love of music in young learners.
- Successfully completed two performance contracts with Carnival Cruise Line as a member of their showband.